Community & Events
Strength in the City National Wellness Tour — Atlanta Life on the Road
2026 · Atlanta, Austin, Aurora, Charlotte, Brooklyn, Denver, Chicago, Nashville, Detroit, Los Angeles, Milwaukee, Phoenix, San Diego
Event Recap · Community · Partnership
Wellness is not a conversation that belongs in one city. It belongs in every city — in every neighborhood, on every block, with every community that deserves to feel strong, supported, and seen. That is the conviction behind the Strength in the City National Wellness Tour, and it is the reason Atlanta Life Insurance Company has been proud to serve as lead sponsor and financial education and resources partner for the second consecutive year.
From Atlanta to Los Angeles, Brooklyn to Phoenix, Nashville to San Diego — the Strength in the City tour moves through communities across the country, bringing together fitness, mindfulness, recovery, and the kind of real, human connection that makes wellness feel less like a trend and more like a right.
Thirteen Cities. One Mission.
This year's tour made stops in thirteen cities across the country — Atlanta, Austin, Aurora, Charlotte, Brooklyn, Denver, Chicago, Nashville, Detroit, Los Angeles, Milwaukee, Phoenix, and San Diego. At each stop, the energy was the same: people showing up for themselves, for their neighbors, and for the belief that a community that moves together and supports one another is a stronger one.
The Strength in the City experience is deliberately designed to meet people where they are — combining high-energy physical activations with spaces for recovery, reflection, and community. For Atlanta Life, it has been one of the most meaningful partnerships we have built, precisely because it reflects how we think about wellness: not as a single thing, but as a whole picture.
Atlanta Life on the Ground
At every tour stop, the Atlanta Life team showed up ready — not just to be present, but to be useful. Our team was on the ground at each city with a booth presence and speaking opportunities, engaging attendees in real conversations about financial wellness and what it means to build a more secure future.
We brought our Financial Wellness Guides — available free to every attendee — as a tangible resource people could take home. These guides are designed to help people understand the fundamentals of financial well-being: budgeting, savings, insurance, and the tools available to support long-term financial health. Our goal at every stop was simple: meet people where they are, give them something real, and start a conversation worth continuing.
Our team also participated in on-site activations throughout the tour — not just as a sponsor in the background, but as an active presence in the experience itself.
Why This Partnership Matters to Us
Atlanta Life has been in the business of protecting people and families for more than 120 years. That history is built on the belief that financial security and community well-being are inseparable — that a person cannot fully thrive when their financial foundation is unstable, and that communities are stronger when the people within them have access to education, tools, and support.
The Strength in the City tour brings that belief to life in one of the most direct ways possible. Thousands of people across thirteen cities had the opportunity to connect with Atlanta Life — to ask questions, pick up resources, and learn more about what financial wellness actually looks like in practice. That is not something we take lightly.
For the second year running, this has been one of the highlights of our community engagement calendar — and we are grateful to the Strength in the City team for building something that makes this kind of work possible.
About Strength in the City
Strength in the City is a national wellness movement connecting communities through fitness, mindfulness, recovery, and education. Through its national tour, SITC brings free and accessible wellness experiences to cities across the country — building healthier, stronger communities one stop at a time.
Atlanta Life Insurance Company is committed to the communities it serves — through purposeful partnerships, meaningful presence, and a mission that has guided this organization for more than 120 years.